Uffda Kombucha

Bubbling with Minnesota Spirit

For Uffda Kombucha, a Minnesota-based brand, the redesign aimed to capture the playful and lively spirit that the phrase "uff-da" embodies. The original logo lacked this character and was inconsistently applied across their website, growlers, and cans. The challenge was to create a cohesive and fun identity that resonates across all touchpoints, ensuring that the brand feels unified and full of personality. The new design needed to convey the brand's quirky, energetic tone while maintaining a sense of approachability and authenticity.